Thursday, May 15, 2014

Bestselling: Foundation & Prices

Ok- so I realized in my post on BB Creams it was more about the top rated and bestsellers than it was about price. I am giving the price and a little look-see into what really is worth the BANG your buck deserves but I feel like I've only done that in a read-between-the-lines sort of way. So we're going to really look a pricing today on the bestsellers list. Side by side Bestsellers vs. Top Rated. Just because something sells doesn't mean it is the best. So we need to look at which products make BOTH lists. Which one is popular but also rated on its quality. We're going to do that with Sephora's lists of bestsellers and top rated Foundation, today. This feels like the product that women spend the most money on, or this range; BB, Tinted, Medium, and Full Coverage. It's what starts our flawless look... its the base to the face.

Bestselling                                                                    Top Rated
1. bareMinerals Original- $27.00                        1. Ko Gen Do Triple Lightning- $20.00
2. Make Up For Ever HD Invisible Cover- $42.00  2. Shiseido UV Protective Liquid- $36.00
3. bareMinerals BareSKIN- $29.00                       3. Guerlain Terracotta Joli Teint- $53.00
4. Kat Von D Lock-it Tattoo- $34.00                    4. Givenchy Teint Couture Fluid- $49.00
5. Clinque Even Better Makeup- $27.00              5. Estee Lauder Double Wear Light- $37
6. bareMinerals Matte Foundation- $27.00          6. bareMinerals Original- $27.00
7. Diorskin Airflash Spray- $62.00                       7. Estee Lauder Double Wear Stay-in-Place- $37.00
8. bareMinerals Try. Believe. Love. Kit- $20.00    8. Guerlain Lingerie de Peau Invisible- $61.00
9. Make Up For Ever Mat Velvet + Mattifying- $36.00          9. Givenchy Teint Couture Long-wearing compact- $55.00
10. Hourglass Immaculate Liquid Powder- $55   10. Diorskin Nude Compact- $50.00

 
Made both bestseller and top rated list, runs in the $20 area.


Company made both lists but not same product. Runs in the $50 area.

As you can see the prices on the Bestselling list range from $20.00 to $62.00. The prices on the Top Rated list range from $20.00 to $61.00. The only company that makes the cut, both lists, is bareMinerals in bareMinerals Original Broad Spectrum Foundation. Telltale, if you ask me. You could spend $62.00 on the Diorskin Airflash Spray but it isn't top rated, so is it really worth it? I feel like Top Rated speaks to quality, number of shades, and ease of application, not popularity but you do trust popularity when everyone is buying something it has to mean something so I think combining the two and picking items that make both lists is the way to get the best of the best for a price. Usually there are a few more options. More companies that make both lists, in this case, bareMinerals would be the only choice. Not much of a choice. So let's look at a few other things. Although the same product does not make both list Dior, the company, makes both lists. Well that seems to be it. So you're most informed guess on the best foundation to buy would be 1) Pick one of the two (Dior/Bareminerals) that has a shade that makes it look like you put on babyskin, 2) One of the companies that made both lists in different products for 2 different sites like Tarte. My guess is they would have something qualifying. 3) Pick one on either list depending on your values and what you want to spend, is bestselling or top rating more important to you? Each of the two companies gives you options; one runs in the twenties and one in the 40's and 50's. Something for everyone's wallet.

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